The Nordic Tourism Collective is a collaborative organisation that connects the entire Nordic and Baltic region across all industry sectors incorporating National Tourist Boards, DMCs, hotel companies, transportation companies, attractions and other tourism suppliers together with global travel buyers that specialise in selling the Nordic & Baltic region.
Paramjit Bawa, Founder & Principal, Auxilia Networks, said, “We are privileged and honoured to be chosen by the Collective to be their associates in India. Along with our representation of ETOA, this collaboration further cements our association with Europe as a whole and with the Nordic and Baltic regions, now of particular focus for us. We will promote and support the Collective and its supplier partners in their engagement with the India travel market and also support our amazing Indian travel fraternity to develop their outbound business to the Nordic & Baltic regions”
Andy Fairburn, one of the founding directors of the Nordic Tourism Collective, added, “India holds the most exciting potential for global travel and tourism over the next decade and we are excited to be working with Auxilia to bring the wonderful destinations of the Nordics to the attention of the Indian travel trade. We are delighted to have signed an agreement with Paramjit and his team at Auxilia who have impressed us with their knowledge, scope and professionalism, and we look forward to an enjoyable and fruitful partnership.”
Auxilia Networks has also announced the signing of a representation agreement with the iconic Blenheim Palace, UK. Situated less than 90 minutes away from London, in the vicinity of popular spots like Oxford and Bicester Village, Blenheim Palace is a 300-year UNESCO world heritage site. The attraction offers a variety of exhibitions, cultural and sporting events, a wedding and banqueting venue, a unique filming location, all set within 2000 acres of formal gardens and parkland for visitors to explore. Auxilia will represent Blenheim Palace in India to promote it to the travel trade and provide support to Indian travel operators in letting their customers experience this world-class heritage attraction.
Paramjit, Auxilia Networks added, “We are so delighted to be the preferred representatives of Blenheim Palace in the India market. It is yet another absolutely high-end attraction to be added to our portfolio of top-quality clients. This collaboration significantly strengthens our association with the UK and with some of the most iconic brands in its tourism framework. We will promote Blenheim Palace and its premium offerings to the India travel market, working closely with VisitBritain, ETOA and other UK stakeholders, while also supporting our amazing Indian travel fraternity to develop their outbound business to the UK by including Blenheim Palace in their itineraries .”
Sarah-Jayne Beasley, Partnerships Manager, Blenheim Palace, said, “I’m absolutely delighted to have Paramjit and the fantastic team at Auxilia Networks represent Blenheim Palace. Their passion and expertise make them wonderful partners, and together we’re excited to build new opportunities for visitors from the Indian market. We are looking forward to welcoming more guests to Blenheim Palace and share the history, heritage, and unforgettable experiences that make our destination so special.”
Read more: News