Kenyan B2B e-commerce company MarketForce has shut down operations in three of its five markets in Africa and is in the early stages of launching a social commerce spinout. TechCrunch has learned that MarketForce’s super-app dubbed RejaReja, which enables informal retailers (mom-and-pop stores) to order fast moving consumer goods (FMCGs) directly from distributors and manufacturers […]

© 2023 TechCrunch. All rights reserved. For personal use only.

Originally published at

Small Business Minder
error: Content is protected !!